We know it is hard to compare website design quotes and compare one WordPress web design process to another. While we generally provide this detail in proposals, we thought we would go one step further and provide our website visitors with a list of to-do items included in one of our standard web design packages.
Not every web designer is the same and we all have different methodologies. As such, the web design process will vary dramatically one from designer to another. We encourage you to review what our website design package includes and compare it to other website development proposals or quotes. We’re confident you’ll see the difference in deliverables and you’ll see our team is going to provide a lot more than just a WordPress theme.
Research and Planning
- Review existing website assets, functionality, and messaging
- Assess baseline traffic and ranking
- Review online presence
- Perform a competitive analysis
- Develop initial targeted list of keywords
- Proof and edit keyword list for client review and scoring
- Review initial keyword list and score for relevance
- Provide round two list of keyword editing for client review
- Approval final list of keywords
- Prepare map of new website
- Review and approve (or modify) map of new website
- Define content and flow requirements with client
- Discuss and document potential call to actions
Website Design
- Set up development website
- Create website wire frame for graphic artist and/or client sign off
- Locate and/or purchase stock images for initial design
- Define call to actions for graphic artist
- Create custom WordPress template for home page
- Create graphics for call to actions
- Initial design comp review of home page
- Create inside page template based on approved home page design comp
- Create blog template based on approved home page design comp
- Integrate custom design (layered PSD) into WordPress theme
- Add necessary plugins
- Review design and update functional and design items as needed
- Forward design to client for review
- Design comp review
- Update functional and design items as needed
- Client sign off on design
You’re only half way through our web design process, so head back to the top!
Website Build
- Integrate client’s social media elements
- Add email subscription box
- Create navigation structure and content silos
- Build blog categories and tags
- Proof, edit, and recommend changes to client on copy
- Add website copy
- Add documents, images, and videos
- Add blog authors and bios
- Review sitemap with client and document any necessary changes
- Edit WordPress sitemap for client changes
- Edit client copy already input into WordPress
- Optimize copy with internal links
- Create unique meta tags, titles, and descriptions for each web page and post
- Update meta titles, descriptions, and tags across the website and blog
- Prepare visitor sitemap
- Validate list of existing client pages on old website
- Prepare redirect file
- Create and test contact forms and auto responder if needed
- Create protected directory if needed
- Create robots.txt file
- Test website for bugs across all major browsers
- Transfer website to client domain and update DNS records
- Verify client email usage and update MX records as needed
- Validate contacts forms are operational on live website
After Go-Live
- Add Google Analytics code
- Prepare sitemap.xml file
- Submit XML sitemaps to Google, Yahoo, and Bing
- Set up RSS feed in Google Feedburner if needed
- Prepare website log in credentials for client access
- Provide one hour of complimentary WordPress training
- Provide client access to Google Analytics and Webmaster Tools









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