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Posts Tagged ‘Social Networking & Social Media’

Google and Twitter Make Social Search a Reality

Last week Google officially announced their newly formed partnership with Twitter.  The officially statement indicates this partnership will allow social media updates on Twitter to appear in Google’s search results.  Google also demonstrated their new Social Search feature at the Web 2.0 conference to really get Internet marketing consultants excited.  Although this new feature isn’t live yet, Social Search will be launching soon on Google Experimental and Google Labs.

What does Social Search mean to you?

If you use Twitter for business, it means you’ve just had your world expand exponentially.  If you have few Twitter followers and struggle finding new Twitters to follow you, don’t despair.  Your tweets will soon be broadcasted to the world.

If you use Twitter for personal communication and you tweet about anything and everything, tweets beware.  Be a bit more careful about what you tweet, because like it or not, your tweets will reach more people than you may want.

As with anything in this Web 2.0 age, think before you type.


9/11 Remembered Through the Eyes of Social Media

I was sitting by my computer when the phone rang. My sister was calling my office in the middle of a workday, which was very odd. Did you hear was all I remember her saying and then silence – utter silence. I had not heard about the 9/11 attacks and quite frankly I almost did not believe her.

I tried to access CNN’s website, but our Internet lines were jammed with activity and my screen stood in an abyss of grayness. I was completely cut off from the world or at least this is how I felt. I remember walking quickly to our corporate cafeteria in hopes CNN was on the tiny TV that seemed to always display nothing of value. Upon my arrival I was relived to see the TV on and I stood watching, trying to get a grasp of what was transpiring. I stood in disbelief and in awe of the brutality, the loss, and the despair. I had no idea the magnitude of the events would have on our country. No one did.

While I personally was without loss, I knew of someone who did lose a loved one that day. While I did not lose a friend, loved one, or my own life – I was touched and I was forever changed. The world I knew was different. It felt no longer safe. The existence I knew, no longer was a reality. It took me a long time to recover and to return to normal and I live far away from ground zero. I can’t imagine what the day brought for those within New York and the other sites of chaos.

Today I remember this day clearly and I remember the feeling of helplessness. I remember the feeling of being cut off and without the knowledge I so deeply craved. It made me wonder what that day would have been like had 9/11 occurred in today’s high tech world. Today when Facebook, Twitter, and You Tube are information giants that spread data feeds at the speed of light. Would we be better or worse off with this technology? Would our Blackberries and text messages help or hinder us?

I wonder if real news would stream from these sites quickly or would panic erupt inside an electronic cloud of misinformation and self-induced chaos. I don’t have a good answer for it. I suspect we would see positives and negatives from our new obsession with social media. And while I welcome the positive aspects of life confirmations, snippets of hope, and stories of survival, I also dread the idea of those Internet lurkers and cave dwellers who might have used social media to exploit others with their own twisted versions of reality.

For the first time I am fearful of social media and what it brings to society. And why I am momentarily concerned for the future of this medium, I am also thankful for the country in which I live, the people that united in post 9/11 efforts, and the nation that became stronger and safer than it was in years past.

For all of those who lost their lives in 9/11 and for all of those who lost someone, you are remembered.


Social Media Marriages Continue as MySpace Proposes to iLike

Prior to launching my own Internet marketing company, I worked for an ERP software developer for almost a decade. I loved the company and the people, but was amazed at the industry. I watched in disbelief as Y2K came and went, and countless ERP software vendors evaporated through my ten year stint. As I transferred myself fulltime into search engine optimization, social media, and web design, I thought this would change. I thought these acquisition crazy companies were just ERP software companies. Silly girl.

This last week brought yet another acquisition announcement in the land of social media. The MySpace folks announced their intent to couple up with iLike. No one has to wonder about who will be wearing the pants in this relationship. Am I surprised? Not really. MySpace had to do something. Facebook just announced an acquisition and MySpace has to keep up. But can MySpace really keep up with Facebook and Twitter? Or the business-focused social media giant LinkedIn? My personal belief is no. Facebook is light years ahead of MySpace and MySpace’s attempt at cutting edge social networking will still leave them at the back of the pack.

The good news for MySpace and the other social networking websites is that many of us Internet junkies are, in fact, addicted to social networking and everything fun and hooky these social media websites can deliver. While I personally do not play Mafia Wars or send out birthday requests, I start my day with Facebook and Twitter. MySpace – not so much. But others do and there are plenty of us out there to keep the four big boys churning and bringing in revenue. Which does make me happy, because if I didn’t have my morning Facebook, what would I do while I drank my coffee?