I’ve always said short-term memory is like lake front property. There is only so much lake front property to go around and you have to allocate it to the most important things within your life. Now that I’m forty, my lake front property – aka my short-term memory – seems to erode faster with each passing day. Google is far from forty and has a memory like an elephant. Good SEO only makes this elephant stronger. My SEO Efforts Will Outlive Me This concept has been overly apparent to me this last year. As I left my prior life and launched my own company I knew I could easily Read more
With Good SEO Google Has a Memory Like an Elephant
Local Search Will Become the Golden Child in 2011

There’s been a lot of talk about local search recently. A lot of SEO experts, including myself, feel local search is still in its infancy stage and as it matures, it will have a major impact on search engine optimization and internet marketing. Many of us feel 2011 is the year in which local search will come of age. Not only come of age, but also become an important part of the internet marketer’s bag of tricks. Remember when most people had no idea what social media was, what it meant, or why it mattered? Well that time has past and now social media’s little brother, local search, is Read more
Ten Steps to Quality Link Building and Strong Organic SEO
Whenever I create a new website for a client, I always tell them the website is only the core foundation of strong SEO. Strong SEO requires a solid, well planned, and long-term link building campaign. Interestingly enough, as I prepare for a live Q&A sessions for my friends over at JuJuQ on the subject, I found myself an email to a client nagging him about building inbound links for a brand new website we launched last Wednesday. Inbound links are a huge part of SEO and since I’m an organic SEO girl, I cannot help but talk about creating inbound links. Read more
Blekko vs. Google: I’m Now in Love With BOTH

This morning Blekko invited me to beta their new search engine. I was absolutely thrilled when the DM invite appeared in my Twitter inbox. I am an SEO consultant, so for me this was like Christmas morning. I so hoped the excitement would not lessen once I accepted the invitation and unwrapped my new gift. Unlike Christmas morning, where I savor the unwrapping of presents, I ripped into my Blekko access as fast as I could. I was not only impressed, I really loved the experience. I quickly started making slashtags for some of my favorite things and I started searching topics that I’m Read more







